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Resources to help you market your business.

Re-Opening Your Stores? Here Are Some Relevant Tips

With new regulations surrounding lockdown in effect, retail stores across India are gradually opening up. But, as with anything re-opening a retail store should also follow a strategic approach to ensure safety & sales. While researching the best tips and...

Utilising Video-Shopping to Generate Sales During COVID-19

As brands across the world improvise their marketing efforts in response to the coronavirus pandemic, there has been a slew of creative marketing tactics coming forward. For now, being creative with the limited resources in hand is a necessity that brands cannot...

Tweaking Your Menu For Success During COVID-19

During a crisis such as COVID-19, creativity flourishes. And for the past two to three weeks, the team at Xeno has been closely monitoring campaigns and marketing implemented by top F&B brands across India.  Today, we will share examples with you on how...

Your Menu is a Marketing Tool. Yes, Seriously.

There are hundreds of ways to market a restaurant, but a few that stand out. One of them is to market your restaurant’s menu all across the digital and offline space. This type of marketing finds its root deep into our childhood when nearby food outlets used to send...

Quality Quarantine, None Of Boring Quarantine

Hey there, I am writing this blog while sitting on a couch. You might already know why 😄 In just a few weeks, the COVID-19 pandemic has turned everyone’s lives upside down. Employees are working from home while students are having their classes online. With a lot of...

Separated By Miles, United By Culture

In just a day, we all were asked to change the way we work and live. In a week, we got accustomed to our new way of working. Maybe in a few months, our companies might become growth positive while working remotely. Today we are cribbing about not being able to step...

Lockdown 2.0! Some Things Your Brand Needs to Improve

As countries across the world are implementing lockdown to control the spread of COVID-19 virus. The Indian government has decided to move ahead with phase 2 of the nation-wide lockdown. But, the adverse effects of lockdown are clearly visible on business in India....